You can set up different floor prices or target CPMs for varying inventory sizes through unified pricing rules. With multi-size pricing,there is easy optimization of yield in the Open Auction as and when there are valid bids for different sizes.
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Protection helps you in management of your brand and in avoiding competing advertisers' ads from appearing together and helps determine which inventory must be made available for Open Auction. They satisfy the targeting of an ad request that ...
The revolution in digital advertising has made it very easy for businesses to quickly & effectively identify the most efficient platform for their advertisements, their target audience, their behavioral patterns, etc thus enabling them to get ...
